Seeing Volvo’s president and CEO Stefan Jacoby driving the all-new XC60 Plug-in Hybrid Concept on stage during the car’s launch in Detroit shows how important the U.S. market is to the (Chinese-owned) Swedish manufacturer.
That’s because the USA remains the brand’s biggest market in the world and in which it recorded a 25 percent sales increase in 2011 on top of a 20 percent rise the previous year.
The XC60 Plug-in Hybrid may be a concept, but Volvo is already openly talking about developing a production version and the impact it expects to have in North America.
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