2013 Ford Flex Nip-and-Tuck brings a New Face and More Powerful V6

The Flex crossover has been anything but a success for Ford but the Detroit-based automaker is giving it another shot with a mild makeover for the new model year that will receive its world premiere at next week's Los Angeles Auto Show.

On the outside, the 2013 Flex waves goodbye to the current model's razor-blade grille and welcomes a sharper looking [pun intended] grille that is linked with the revamped headlamps.

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Question: Will Ford keep the Flex, and Moreover, Should it?

Ford has barely been moving half of what it predicted at the low end of annual Flex sales. However, since its platform is so spread out through the FoMoCo portfolio, the Flex helps spread some costs around while giving Ford a big people-mover. But there's more to the Flex than just being a box on wheels, and not enough people get it yet.

With the new Explorer "SUV" coming out, people are insinuating that the Flex could be put down if it can't start pulling more of its weight. Some argue that the two vehicles are much too similar, both seating seven, offering AWD, and being "aimed squarely at families".

Yes, they are family cars, but for different kinds of families. Two related products with two unique customers? My goodness, good thing Ford has a marketing division.

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Ford Adds Top-End Titanium Model to Flex Lineup

Ford is enhancing its 2011 Flex crossover lineup with the addition of the new range-topping Titanium model. Set to arrive in U.S. showrooms later this summer, the Titanium is based on the Limited series model adding certain unique exterior and interior details as well as some new features.

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Ford Confirms 3.5-liter V6 EcoBoost Turbo for F-150, 2.0-liter Turbo for Explorer and Edge

Over the past few months we've heard several rumors regarding the models that will get FoMoCo's EcoBoost turbocharged engines.

Now, the Detroit automaker has officially confirmed that the 2011 F-150 pickup truck will be offered with its 3.5-liter turbocharged V6 upgraded for rear-wheel-drive applications, while a new 2.0-liter inline-four turbo will find its way under the hood of the next next-generation Ford Explorer SUV and Edge CUV.

The 2.0-liter EcoBoost unit will be launched along with a smaller displacement 1.6-liter EcoBoost unit, which will be used initially on the European C-Max people mover, by the end of the year.

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