Monday, May 14, 2012

BMW Highlights No-Cost Maintenance Plan in New Spots


One of the perks of buying a brand new BMW in the States is the German automaker's Ultimate Service policy, which is a no-cost maintenance program that covers the first 50,000 miles (80,450km) or four years of ownership, whichever comes first.

While the program is not new, BMW wants to tell more people about it with two new 30-second commercials named "Married" and "Tickets" created by the brand's advertising agency of record, KBS+.

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