Tuesday, February 28, 2012

Volvo Officially Reveals New V40, Aims for 90,000 Sales Per Year


Volvo's new V40 is by far the most leaked model of the 2012 Geneva Motor Show. And after the recent revelations, there was no point to keep it under wraps so the Swedish automaker came forward with all the details about its new premium C-segment contender.

“The all-new V40 is the first new model that is fully developed according to our human-centric, Designed Around You strategy”, said Volvo CEO Stephan Jacoby.

Jacoby added that the new model will “definitely give our toughest competitors a headache”. By which he means the BMW 1-Series and the upcoming Audi A3 and Mercedes-Benz A-Class.

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