As the official "Infiniti Global Brand Ambassador", the German-born two-time Formula One World Champion drove the street circuit in an Infiniti IPL G Coupe, which is a slightly more powerful version of the G37 with a 348hp V6.
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While this is the first time we see the concept in the flesh, Infiniti has been talking about the LE since the 2010 Paris Motor Show as it intends to put the car in production within the next two years.
"As a ‘production intent’ concept, most of what you see in the LE Concept will become a reality, including its zero emission powertrain, advanced telematics, cutting-edge design, advanced connected services and premium appointments," said Infiniti Americas Vice President Ben Poore.
As a more upmarket model than the Leaf, the larger LE features a more stylish exterior design full of waves and creases, while also sporting Infiniti's new signature double-arch grille and crescent-cut rear-pillar. The sedan model has a rather low coefficient of drag of 0.25.
For Infiniti, the association comes through a new partnership with Cirque du Soleil that will perform a unique show incorporating the Japanese automaker's new JX crossover and which will be broadcasted online for everyone to see at 12pm EST, Thursday, March 29 on Facebook.com/Infiniti and Facebook.com/CirqueduSoleil.
The 11 minute-long show will include nine Cirque du Soleil performers and will be streamed live from Cirque du Soleil’s headquarters in Montreal, Canada.
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Following a teaser clip last week, the Japanese carmaker released the full video today of its M35h taking on the also new 2012 Porsche Panamera S Hybrid in a quarter mile drag race.
The 360-horsepower M35h completed the standing quarter mile in 13.4 seconds beating the 380-horsepower Porsche Panamera S Hybrid by about half-a-car's length, according to the video provided by Infiniti.
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See what happens next from the footage recorded on the trailing vehicle's dashboard mounted camera.
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Infiniti's email also notes, "Check out this teaser video and let us know where you think it’s going…. Don’t miss the results, coming January 23rd, 2012".
Since we find it hard to believe that the Japanese automaker would create a promotional campaign for Porsche and its new Panamera Hybrid we think it's all about showing the potential of the also new M Hybrid (called M35h in certain markets).
At this week's 64 International Auto Show in Frankfurt, the Japanese automaker put the spotlight on a one-off Infiniti FX50 designed in conjunction with Vettel. The special crossover features a host of aerodynamic, styling and mechanical improvements, all designed with Vettel's input.
We have already presented both cars in detail but we now have video footage from the presentation events that took place on Thursday evening ahead of the Pebble Beach Concours d'Elegance, and which you can watch right after the break.
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The apparently intoxicated owner of this black Infiniti FX along with his equally messed up friends went berserk on a Russian beach (or at least the person who uploaded the video on Youtube claims that the incident took place in Russia) and put everyone in danger including themselves when they drove the Japanese crossover into and out of the sea.
In their third attempt to show their pedigree to beach goers they managed to sink the Infiniti, which of course was flooded with sea water once the driver opened the door... Follow the break to watch the video for yourself.
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According to Infiniti, the 2012 M Hybrid directly challenges “the notion that you can’t have great performance and great fuel economy” adding that its model is the only car in America that delivers 360 horsepower and 32 miles-per-gallon (highway) – combined fuel economy is rated at 29mpg.
There’s no mention in the commercial on the model that single handedly made hybrids a household word bringing the technology to the masses – we’re talking of course about the first generation Toyota Prius.
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